Let’s be honest. It’s 2025 and we’re all stuck in a constant stream of advice, news, memes, influencer drama and an influx of ‘experts’ speaking their mind on any and every topic you can think of.
It’s an overwhelming world to live in sometimes. It’s also hard to drown out the noise, and oftentimes it’s hard to even know which noise you should be drowning out, and which noise you should be listening to.
Property investment advice – especially online, is a relatively unregulated sector. This means that more and more, we’re seeing ‘investment experts’ and ‘gurus’ giving advice that isn’t actually backed by expertise. And this is a dangerous game, because property investment isn’t, and should never be, a bunch of generic advice given to everyone. There are so many different approaches that could be applied based on individual situations, but that approach should never be a case of “do this one thing because I’m an expert and I told you to.”
So, why are we making you aware of all of this?
It’s because your financial future deserves more than misinformation and cookie-cutter advice.
Working with, or taking advice from the wrong people can cost you big time – and we’re not working with Monopoly money here. This is real life, real money and real investment strategies that could make or break your ability to build that long-term wealth you’re striving for.
And we’re not saying that asking for help is bad. In fact, working with professionals and experts in the field is an amazing way to feel supported, and get ahead in your investment journey. If you want to feel empowered, confident and clear in your investment decisions, then working with a trusted expert is the way to go.
But what does a trusted expert even look like? And what should you be looking for?
- Proven track record:
Professionals who have PROVEN success in past investments are a big green flag – especially when they’re open and honest about these success stories. Check their past client results and case studies, and don’t be afraid to ask either. Real success speaks volumes, and the ‘experts’ who don’t have anything to share – well, that speaks for itself even louder.
It can also be helpful to look for industry credentials, years of experience and to research their reputation in the property space. And remember – investment always carries a degree of risk, so if you’re being served promises and guarantees on a silver platter, it’s probably best to politely decline.
- Tailored advice:
A good expert who knows what they’re doing is going to take the time to understand you, your financial situation, your goals and your risk tolerance before any of the work even begins. Your investment journey should be customised to your needs, and anybody waving around one-size-fits-all strategies may as well be waving around a big red flag.
If you’re not sure, it can be helpful to ask them how they tailor their advice to each client, and how they will work with your unique situation to consider different property types, locations and market conditions.
- Transparency is key:
Genuine experts are going to give you clear, honest advice, and you’re not going to feel like you’re being pushed into anything you don’t want.
Some things to watch out for:
– Experts who are just trying to ‘sell the dream’ rather than explaining the risks and the rewards or property investment
– High pressure tactics or ‘limited time exclusive deals;’ these just push you into rushed decisions – which is never a good approach when it comes to investing
– Experts who are secretive about fees or commissions, or even potential conflicts of interest. This information should all be upfront and transparent from the get-go.
- Knowledge, knowledge, knowledge:
The best professionals out there have an in-depth knowledge on finance, market trends and risk management, and are constantly staying updated and educating themselves.
You should be working with an expert who can break down the complex concepts in a way that is digestible and easy for you to understand. Likewise, it should be clear that they’ve used their knowledge to build a strategy for you that considers long-term outlooks, risk minimisation and wealth-building that is SUSTAINABLE – not just a quick win.
Choosing the right team is one of the most important steps in your investment journey – if having support along the way is a priority for you. There’s no worse feeling than being duped by an ‘expert,’ especially when it costs – and it likely will. Use the tips above to take your time in finding the RIGHT team – one who has your best interests at heart.
Here at InvestHer we pride ourselves on helping women navigate property investment with confidence. Because we believe your financial future shouldn’t bet be left to chance, and you deserve REAL experts who value REAL relationships and REAL strategy.
If you’re interested in finding out more, get in contact here – we’d be more than happy to answer any questions you may have – because for us, trust is #1.