As women, we have a complicated past with the money we earn and the management of our finances.
Historically it was rare for a woman to control her own money, nevertheless earn it, which means that even when we cut to 2025, finances, building wealth and even investing are topics that have huge holes in them for many women.
But we’re here to change that at InvestHER, with a mission to help Australian women take control of their financial future – through property investment.
But what does it actually take to be a successful property investor, especially when you feel like you’re starting from ground zero?
Let’s talk about it!
- Get clear on your goals:
There’s no way to achieve success if you haven’t even defined what success looks like for you. So get clear on what you’re working towards.
Are you looking to create long-term financial security? Want to build a passive income stream? Are you trying to build financial independence faster? Or is it a mix of all of these things?
Knowing your why will help you make smarter, more confident decisions, and will keep you focused on the long-term game, which is crucial in property investment.
- Educate yourself:
Knowledge is power, and especially if you feel like you’re completely out of your depths with your lack of knowledge (which, trust us – you’re not alone in this!), educating yourself on the property market, investment strategies, financing options and key terms or phrases will help you feel SO much more confident.
If you’re not sure where to start, some topics you may want to get well-versed on are:
– How property cycles work
– What makes a great investment location
– How to finance your investment
There is so much free information out there which you can use to your advantage (although be careful to follow reliable, expert sources – not just people yapping on the internet with no credibility), and if you feel like you want a little more support in this area, we’re always here to work with you to understand the ins and outs of the property market and this whole investing world.
- Build your financial foundation:
Before jumping in, it’s so crucial to make sure you have solid financial foundations. At the end of the day investing is a risk, so you need to feel comfortable and confident that you’re in a position to service your investment, and still have enough money to live your day to day life.
Some things you should have sorted:
– Strong money habits with a solid savings fund
– An understanding of debt and the difference between good bad vs bad debt (hello property investment, goodbye credit cards and afterpay)
– Clarity on what you can afford, both now AND in the future
Working up to a strong financial foundation can take time, and it’s important to be patient with the process. If the foundations aren’t set in place, you’re going to struggle to build a successful and strategic portfolio.
- Surround yourself with the right people:
We’ve said it before and we’ll say it again. You DON’T have to do this alone! Having a team of experts who are passionate about supporting you makes all the difference, and is truly the key to successful investments that actually work towards your long-term goals.
Some people you may want to consider having on your side:
– A mortgage broker
– An investment savvy accountant
– A team of property experts (we’ve got a suggestion for this one 😉)
- Take action:
The biggest mistake you can make is putting it off because it seems too hard, or waiting too long because you don’t know where to start.
The best investors don’t wait for the right time, and the most successful people aren’t the ones sitting around waiting for opportunities to come to them.
No, the best and the most successful investors are diving straight in (with solid financial foundations and an understanding of the market of course) and letting time do the work for them.
While women have been long held back in this big ol’ financial world, we truly are killing it in the property game. If you’re ready to be killing it too, but need a little helping hand – we’re here to help you do just that.
If you want to have a stress-free, no strings attached chat to find out a bit more about how we can work with you to make your financial dreams a reality, contact us HERE.
Let’s do big things, make big moves, and see the kind of success that we know we deserve.